Show your support of healthy and active lifestyles while helping United Way build thriving communities!

LEAD $5,000:  Lead sponsor billing on finish line, promotional materials and event web pages; logo on banners , signage and finish line; logo on rider jerseys, Includes two teams of ten riders each.

CENTURY $3,000:  Logo on rider jerseys, promotional materials, and event web pages; may display banner at event; Includes one team of ten riders.

FINISH LINE $1,500:  Name on  promotional materials, and event web pages; may display banner at event; Includes one team of five riders.

CYCLER $500 & OR IN-KIND:  Name on  promotional materials


  • United Way of the Lakeshore runs fundraising campaigns at over 500 workplaces, so over 45,000 employees will be aware of your sponsorship.

  • Your company’s brand will be attached to United Way with its Top 5 global nonprofit brand recognition.

  • Your sponsorship will be mentioned in United Way’s Enews sent to over 7,000 supporters.

  • United Way of the Lakeshore’s active Social media marketing on Facebook, Twitter will advertise your sponsorship.

  • Ride United has a strong media presence on radio, MLive print, television.

  • RETURNING THIS YEAR!  Partnering with Taste of Muskegon for Finish Line party means extra exposure to Taste of Muskegon attendees.

BECOME A SPONSOR: fill out the form below to pay by credit card or click here for a paper form to pay by check.

Questions?  Contact Stephanie Ladegast at 231-332-4000 or stephanie@unitedwaylakeshore.org